The Leading Women Financial Advisors of 2023

Historically, the vast majority of those working in the financial services industry have been men. Only around 15% of financial advisors in the U.S. are women, even though women make up 50.4% of the U.S. population. But in 2023, as the economic landscape continues to evolve, the financial advising and financial planning space has diversified.

This year’s Investopedia 100 Top Financial Advisors list features women with diverse backgrounds, locations, careers, and ethos. These women lead in the financial advising field because of their strong contributions to financial literacy and outstanding life-stage planning, wealth management, and investment skills.

The Women of the Top 10

The Top 10 list of the 2023 Investopedia 100 Top Financial Advisors program features five women: 

• Marguerita Cheng, CFP, CRPC, RICP, CSRIC
• Rebecca Walser, JD, LLM, MBA
• Stephanie McCullough
• Mary Beth Storjohann, CFP
• Elaine King, CFEI, CFP, CDFA, CFBA

These financial advisors champion gender diversity in the ETF industry and CFP community, make crisis-preventing market projections, empower others to overcome negativity bias and poor relationships with money, help pioneer the virtual financial planning landscape, and impact thousands of people through multilingual financial literacy programs. They stand out from the pack for their advancement of ethical conversations in the financial advisor community, comprehensive support of clients’ financial well-being, and commitment to advancing financial literacy in their communities. 

10 More Standout Women Advisors

Beyond the women in the Top 10, the Investopedia 100 Top Financial Advisors program features numerous other remarkable women with diverse clientele. They are shaping the future of the financial advising industry through innovative investing practices, inclusive programs, and accessible advice.

Carolyn McClanahan, MD, CFP

Founder, Life Planning Partners, Inc. | Florida

As both a physician and financial planner, Carolyn McClanahan specializes in health-related personal financial planning, including financial issues related to aging, cognitive decline, serious illness, and healthcare policy at her firm Life Planning Partners. Beyond her practice, McClanahan shares her financial knowledge by frequently speaking at conferences, offering her expertise to the media, and organizing talks for various audiences.

 Kathy Longo, CFP, CAP, CDFA

President & Founder, Flourish Wealth Management | Minnesota

Through her firm Flourish Wealth Management and as the author of Flourish Financially: Values, Transitions, and Big Conversations Kathy Longo works to simplify financial planning for both clients and readers, encouraging them to think about financial decisions and significant life events holistically. She also serves as a board member of Moneyweave Academy, a nonprofit supporting the financial literacy of women, helping to build comprehensive financial planning resources for women.

Hilary Hendershott, CFP, MBA

President & Chief Advisor, Hendershott Wealth Management | California

Founder of Hendershott Wealth Management, Hilary Hendershott’s focus is high-net-worth women and couples looking to take charge of their finances and achieve financial freedom. As host of the Profit Boss® Radio podcast, her actionable advice helps female entrepreneurs grow their profits by improving their investing strategies and business finances.

Hannah Moore, CFP, CeFT

Founder and Financial Planner, Amplified Planning and Guiding Wealth | Texas

As the founder of both Amplified Planning and Guiding Wealth, Hannah Moore helps families and couples build strong and meaningful relationships with their money. To that end, she has created resources, such as the Budgeting Blocks system and Everyday Money Worksheet, that break down financial planning into an approachable, visual program. Plus, through The Externship at Amplified Planning, Moore provides hands-on training for prospective financial planners.

Cary Carbonaro, CFP, MBA

SVP & Director of Women and Wealth Services, Advisors Capital Management, LLC | Florida

A tireless advocate for women in finance, at Advisors Capital Management Cary Carbonaro focuses on guiding female clients towards long-term financial stability and shaping the gender landscape of financial advising. Carbonaro wrote a bestselling book on wealth management for women and established her own scholarship program for women in business at SUNY Cortland.

Sibyl Slade, CRPC, Series 7, Series 66

President & Financial Advisor, IntegriVest Wealth Advisors, LLC | Georgia

Sibyl Slade, president and financial advisor at IntegriVest Wealth Advisors, leverages her more than 30 years of experience in finance and banking to provide financial advice to small business owners and other clients. At the beginning of the pandemic, Slade created the Small Business Mastermind Forum to support small business owners with legal and financial services and connect them with nonprofit partners.

Magdalena G. Johndrow, CFS, CDFA, Series 7, Series 66

Financial Advisor & Managing Partner, Johndrow Wealth Management, LLC | Connecticut

At Johndrow Wealth Management Magdalena G. Johndrow provides comprehensive financial services to women, millennials, and young professionals. Johndrow spearheads the NextGen subscription service, a financial resource providing young people with advice on student loans, 401K management, and other financial issues they face.

Tiffany Soricelli

Principal & CEO, Virtuoso Asset Management, LLC | New York

Tiffany Soricelli’s firm, Virtuoso Asset Management, largely serves clients in the opera and classical music industries. A trained classical singer, Soricelli is passionate about providing artists with financial education through financial literacy workshops and self-paced online courses which help them navigate industry-specific financial issues, such as freelance work and self-employment.

Chloé Moore, CFP

Founder, Financial Staples | Georgia

Chloé Moore and her financial advising firm, Financial Staples, provide financial services to commonly overlooked groups in tech,  including women, people of color, and members of the LBGTQ+ community. Through public speaking engagements at schools, companies, and financial planning groups, Moore inspires participants to align their finances with their values and goals.

Valerie R. Leonard, Series 66, AIF, CFPA, Series 7

CEO & Financial Advisor, EverThrive Financial Group | Alabama

As CEO of EverThrive Financial Group, Valerie R. Leonard is a leader in the retirement planning industry. Leonard is committed to helping American workers make the most of their time and money, advising over 7,000 American workers annually at educational events and virtual sessions.