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Inside the Front Lines of a Modern Day Whiskey Rebellion

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Inside the Front Lines of a Modern Day Whiskey Rebellion

Episode 207 of the Investopedia Express podcast with Caleb Silver (Sept. 30, 2024)

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SimpleImages / Getty Images / Nate Gana

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SimpleImages / Getty Images / Nate Gana


From the Food & Wine Classic in Charleston, South Carolina, new whiskey distillers like Company Distilling are battling for shelf space and brand recognition against giants like Jim Beam and Jack Daniels. Nate Gana, one of the foremost scotch and whiskey experts in the world, takes us inside the big business of whiskey, scotch, and bourbon, where global conglomerates are battling a spirits recession, barrels are precious, and consumers have more than enough choices. Plus, it’s an everything rally across the capital markets—but more record highs for gold and spiking long-term yields may be warning of trouble on the tracks.

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