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A consistent strategy of Fairshake is to focus on districts that lean strongly toward one party and to support crypto-friendly candidates in those primary elections, because the winners are also likely to take the general election. If that seems a familiar gambit to elevate crypto candidates, it may be because it was the same one used by GMI PAC Inc., a leading industry PAC in 2022, which counted convicted fraudster Sam Bankman-Fried, the former FTX CEO, as one of its top backers. GMI’s strategist then, Michael Carcaise, is in a similar role now at Fairshake, according to a person familiar with the PAC’s operations.