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“The main reason for launching USDS is that, while existing stablecoins serve a good function, we see an opportunity to create a more open and fair system that promotes innovation and, most importantly, rewards those who build the network,” CEO Mike Belshe said in an interview with CoinDesk before his keynote at Token2049. “A stablecoin’s true value comes from the people using it, the liquidity they provide, and the access points for interchange.”