OpenAI Expands Ways To Make Money Through ChatGPT Deal for PwC Clients

PwC announced Tuesday that it signed an agreement with Microsoft-backed (MSFT) OpenAI to sell ChatGPT Enterprise to its corporate clients, making PwC the first reseller of the chatbot. The deal comes as OpenAI works to expand ways to monetize its artificial intelligence (AI) offerings.

PwC First To Resell OpenAI’s ChatGPT

OpenAI’s agreement with PwC will allow PwC to resell ChatGPT access to its enterprise customers in the U.S. and U.K.

PwC said that by “being on the forefront of OpenAI’s models and as the first company to announce integration into its practice, we are uniquely positioned to help clients leverage ChatGPT Enterprise for better and faster ways of working.” The firm said it will bring “AI transformation to clients, complementing [its] audit, tax and consulting services with a broad array of business and industry solutions.”

The deal will also allow PwC’s workforces in the U.S. and the U.K. to access OpenAI’s latest model GPT-4o.

Expanding Revenue Streams for OpenAI

The agreement to allow PwC to resell Enterprise ChatGPT comes as OpenAI expands opportunities to monetize its AI tech.

OpenAI was founded as a non-profit with “the goal of building safe and beneficial artificial general intelligence for the benefit of humanity,” but has shifted its focus to have a for-profit component to raise the capital to fund its work.

The AI company’s unique structure has been subject to scrutiny. Tesla CEO Elon Musk, who was an early investor in the ChatGPT maker, sued the company, alleging that OpenAI’s close relationship with Microsoft had caused it to abandon its founding principles.

The PwC resale model could mark a new age of monetization for OpenAI, as companies leading AI advancements find new ways to make money from the rapidly evolving tech.